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Pride Month

Updated: Jun 27, 2022

As we continue to build a culture of inclusion, diversity and belonging at RNDC, we are proud to celebrate Pride Month which recognizes the impact of the LGBTQ+ community and focuses on equal rights.

While most people are familiar with the term LGBTQ+, some may not be quite sure. We know that many people refrain from talking about sexual orientation and gender identity or expression because it feels taboo, or because they’re afraid of saying the wrong thing. Let’s use Pride Month to increase our understanding!


This abbreviated glossary provides terms and meanings to help make conversations easier and more comfortable. It was developed by the Human Rights Campaign and Foundation, America’s largest civil rights organization working to achieve LGBTQ+ equality.

Lesbian | A woman who is emotionally, romantically or sexually attracted to other women.

Gay | A person who is emotionally, romantically or sexually attracted to members of the same gender.

Bisexual | A person emotionally, romantically or sexually attracted to more than one sex, gender or gender identity though not necessarily simultaneously, in the same way or to the same degree.

Transgender | An umbrella term for people whose gender identity and/or expression is different from cultural expectations based on the sex they were assigned at birth. Being transgender does not imply any specific sexual orientation. Therefore, transgender people may identify as straight, gay, lesbian, bisexual, etc.

Queer | A term people often use to express fluid identities and orientations. Often used interchangeably with “LGBTQ+.”

+ l The plus sign is used to recognize other important ways that people from the community identify. For example – intersex, androgynous, gender neutral, non-binary, etc.

Ally | A person who is not LGBTQ+ but shows support for LGBTQ+ people and promotes inclusion and equality in a variety of ways.


As an embedded holiday during Pride Month, Pride Day is celebrated on June 28th. This day marks a historical moment when the first Pride march was held in New York City in 1970.

RNDC is excited to announce another year of Sip in Solidarity, our nationwide cheers where we ask Associates, Suppliers, and Customers to take a photo or video of themselves sipping an adult beverage (or non-alcoholic, if preferred) in support of the LGBTQ+ community and then post them to social media using the hashtag #SipInSolidarity.

This year the activity will take place on Tuesday, June 28th and we would love for everyone to participate. To participate, access the directions through this link:

1. Open PowerPoint and insert the SIS photo frame file found here

2. Insert your horizontal SIS photo

3. Use the corners of the photo to adjust size of your SIS photo to match the SIS photo frame

4. Right click the SIS photo frame to bring photo frame to front

5. Once your SIS photo and SIS photo frame are perfectly aligned select all and save photo


RNDC is proud to feature LGBTQ+-owned brands. You will find in our LGBTQ+-Owned Brands Explore Tile on


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